Sunday 8 February 2015

Hall: The Spectacle of the Other (Chapter 4) (Annotation)

'The spectacle of the 'other''(chapter 4) written by Hall touches such important themes as representation, difference, stereotypes and power. Several ideas from this reading seem to be very helpful in development of comprehension of how images, including photography, works.

It is crucial to be aware that 'The same photo can carry several, quite different, sometimes diametrically opposite meanings. Two discourses (the discourse of written language and the discourse of photography) are required to produce ‘fix meaning’ (p.228). Because of this it will be quite significant to research the topic completely, taking into account all nuances, and think carefully about names of the set of digital captures that i am going to make for the final project in order to viewers can realize what is depicted correctly.

Next, meaning depends on the difference between opposites (without this diversity meaning does not exist). Paradoxically, but this 'difference' is 'powerful, strangely attractive and precise' (p. 245). Therefore, by playing on contrasts message can be delivered more accurate and it is essential to remember.




Reference:

Hall, S. (1997). Representation. London: Sage in association with the Open University.

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